LEARFIELD is the leading sponsorship, NIL, media, and technology services company in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through on-site, integrated brand sponsorship experiences, combined with an omnichannel platform with innovative content and commerce solutions for fan engagement. Services includes licensing and multimedia sponsorships; publishing, audio, digital and social media; data analytics; branding; and targeted business and sponsorship programming.